Associate Director, Copywriting
New
United StatesFull-TimeDirector
Salary122700 - 160000 USD per year
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Job Details
- Experience
- 5–7 years
Requirements
- 5–7 years of experience in digital-first copywriting
- Strong portfolio demonstrating work across performance marketing, social-first campaigns, and integrated 360 creative projects
- Proven ability to connect creative storytelling with business objectives and measurable KPIs
- Deep understanding of digital platforms, social media ecosystems, and evolving content consumption behaviors
- Strong conceptual thinking and ability to generate ideas that break through in crowded digital environments
- Experience collaborating in multidisciplinary teams including strategy, design, and production partners
- Demonstrated leadership ability with experience mentoring or guiding creative talent
- Strong presentation and storytelling skills, with the ability to clearly articulate and sell creative ideas
Responsibilities
- Lead the development of high-quality copy across major accounts, setting creative standards and ensuring consistency, innovation, and excellence across all outputs
- Translate strategic briefs into compelling, platform-native concepts that drive engagement, brand perception, and measurable business outcomes
- Write and oversee both long-form and short-form content across digital, social, and campaign channels, ensuring clarity, impact, and conversion focus
- Collaborate closely with art directors, strategists, and production teams to develop integrated creative concepts from ideation through execution
- Shape and present creative ideas through clear, persuasive storytelling and well-structured presentations that align stakeholders and clients
- Develop creator concepts and platform-first content strategies aligned with cultural and social trends
- Lead creative workshops and contribute to defining brand narratives, tone of voice, and long-term creative territories
- Guide and mentor junior and mid-level copywriters, providing feedback to elevate craft and support their professional growth
- Contribute to the broader creative vision of accounts by proactively sharing insights, ideas, and cultural perspectives
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