Growth Marketing Manager, Social Commerce
New
Canada (Calgary)Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 2+ years of experience managing and developing marketing team members, 5+ years in product marketing, growth marketing, or digital marketing roles, 1+ years of hands-on experience with HubSpot Marketing Hub
- Required Skills
- Project ManagementGoogle AnalyticsContent creationSEO
Requirements
- 2+ years of experience managing and developing marketing team members
- Proven track record managing multiple external agencies and vendors
- 1+ years of hands-on experience with HubSpot Marketing Hub
- HubSpot certification strongly preferred
- 5+ years in product marketing, growth marketing, or digital marketing roles, preferably in B2B SaaS or martech
- Experience planning and executing industry events, conferences, or webinars with measurable pipeline impact
- Demonstrated ability to manage multiple initiatives simultaneously
- Hands-on experience with Webflow (or similar CMS)
- Hands-on experience with Google Analytics
- Hands-on experience with project management tools
- Comfortable using data to measure performance, identify opportunities, and make decisions
- Exceptional written and verbal communication skills
- Experience launching products or features and executing integrated marketing campaigns
- Proven experience developing and executing outbound marketing campaigns
Responsibilities
- Work closely with and mentor a team of 1-2 marketing professionals (SEO and content creation)
- Own relationships with external marketing agencies, including Webflow development and paid advertising partners
- Own HubSpot from a marketing perspective, serving as the primary administrator and strategist
- Research and recommend industry events, conferences, and webinars for Flockler
- Run the weekly marketing meeting, setting priorities and driving accountability
- Lead the planning and execution of product launches, feature releases, and campaigns
- Own the marketing website (Webflow), ensuring content, UX, and messaging are optimized for conversions
- Build and execute multi-channel campaigns (email, paid, content) to drive MQLs and pipeline
- Set, monitor, and report on key metrics like MQLs, pipeline contribution, website conversion rates, and campaign ROI
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