Senior Branding Specialist
New
I
IndinternsSaaS
100% Remote (Worldwide)Full-TimeSenior
Salary90000 - 120000 USD per year
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Job Details
- Languages
- English
- Experience
- 2-4 years
- Required Skills
- Adobe IllustratorAdobe InDesignAdobe PhotoshopFigmaSEO
Requirements
- 2-4 years of hands-on experience in branding, visual identity design, or brand strategy — preferably at a SaaS or tech company
- Expert-level proficiency in Figma
- Strong working knowledge of Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- A strong portfolio demonstrating end-to-end brand identity projects — from initial brief to final execution
- Proven experience creating brand guidelines and design systems used by cross-functional teams
- Deep understanding of brand strategy: positioning, brand architecture, audience segmentation, and messaging hierarchy
- Solid understanding of how branding intersects with digital marketing — SEO, paid media, email, and social
- Excellent written and verbal English communication skills with the ability to present and justify brand decisions
- Self-directed and highly organized — thrives in a fully remote, async-first startup environment
Responsibilities
- Develop, own, and continuously evolve Webriy's complete brand identity — logo system, typography, color palette, iconography, and tone of voice
- Build and maintain a comprehensive brand style guide used across product UI, marketing, sales, and social media
- Lead visual storytelling across all channels — website, email campaigns, social platforms, blog, and product onboarding experiences
- Collaborate with the product and engineering teams to ensure in-product branding is consistent with the external brand
- Conduct regular brand audits and competitive landscape analysis to maintain a sharp, differentiated brand presence
- Design high-quality marketing collateral including landing page visuals, pitch decks, case study layouts, social creatives, and product explainer graphics
- Define and refine brand messaging frameworks — taglines, positioning statements, and value propositions — aligned with Webriy's target audience
- Brief and manage external designers or freelancers when scaling campaign output
- Track brand performance metrics including design consistency, brand recall, and share of voice
- Partner with the SEO and content teams to align visual branding with content strategy and paid campaigns
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