Growth Marketing Manager - Demand Generation
New
S
Stay AIE-commerce SaaS
Remote, USAFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3–5+ years
- Required Skills
- SEOHubSpot
Requirements
- 3–5+ years of experience in B2B SaaS demand gen or marketing operations role
- Experience in e-commerce SaaS is a huge plus
- Experience across paid media, email marketing, SEM, SEO, content syndication, CRO, direct mail, and events
- Proficient in ABM tools
- Proficient in Claude Code
- Proficient in Hubspot
- Proficient in Clay
- Strong project management and organizational skills
- Ability to manage multiple campaigns simultaneously and meet deadlines
- Analytical mindset
- Comfortable looking at performance dashboards and making recommendations
- Excellent written and verbal communication skills
Responsibilities
- Collaborate on campaign planning, development, and execution across email, paid media, webinars, events, and experimental channels.
- Own the day-to-day management of the marketing stack (Clay, HubSpot, Chili Piper, etc.), ensuring accurate setup, data hygiene, and campaign execution.
- Build and update landing pages, lead forms, and workflows to support campaign launches and lead capture efforts.
- Ensure accurate lead tracking, scoring, and routing to Sales; monitor and troubleshoot issues across the funnel.
- Build and deploy segmented email marketing campaigns, nurture sequences, and lifecycle flows.
- Test and iterate across the funnel, from new channels to optimizing AI strategy, to find what drives results.
- Track and report on campaign performance metrics, such as open rates, CTRs, conversion rates, and pipeline impact, and flag optimization opportunities.
- Collaborate with Sales, Partnerships, RevOps, and other Marketing team members to support ABM initiatives and new tool integrations.
- Utilize firmographic, intent, and engagement data from tools like Clay and ZoomInfo to build and maintain segmented account lists for effective outbound and campaign targeting.
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