- Develop competitive positioning and messaging to differentiate Stay AI within the Shopify subscription landscape.
- Create sales enablement materials including decks, one-pagers, battle cards, and monthly messaging playbooks for BDRs and AEs.
- Translate product launches and feature releases into market-facing narratives for DTC brands.
- Manage content and channel strategy across LinkedIn, website, and email to drive pipeline.
- Control the market narrative by defining monthly focal points and positioning strategy across all touchpoints.
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