- Develop competitive positioning based on Stay AI’s platform, the Shopify subscription landscape, and key competitors.
- Create decks, one-pagers, battle cards, and monthly messaging playbooks for BDRs and AEs.
- Translate product launches and feature releases into market-facing narratives for DTC brands.
- Manage the company’s presence across LinkedIn, the website, email, and other effective channels.
- Produce market-relevant content using AI tools.
- Define monthly market narratives, featured product capabilities, and positioning against competitors.
- Own marketing strategy and results at the leadership level.
- Present pipeline contribution and market positioning to the CEO and board.
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