Influencer Marketing VA

W
WinonaTelemedicine
Philippines (Remote), US hours (EST/PST) consistentlyFull-TimeJunior
Salary not disclosed
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Job Details

Required Skills
Google SheetsSlackCRM

Requirements

  • Proven experience with influencer marketing, UGC, or creator partnerships
  • Strong understanding of TikTok and Instagram trends
  • Eye for high-performing, conversion-driven content
  • Highly organized with strong attention to detail
  • Ability to manage multiple creators simultaneously
  • Excellent written communication skills
  • Ability to work in a fast-paced, performance-driven environment
  • Adapt quickly to shifting priorities
  • Availability to work US hours (EST/PST) consistently

Responsibilities

  • Identify and source creators across platforms (TikTok, Instagram, YouTube, etc.) aligned with brand positioning and target audience
  • Research and evaluate creators based on engagement rate, audience quality, content style, and brand fit
  • Build and maintain a pipeline of vetted creators ready for outreach
  • Track sourcing efforts in Airtable or similar systems
  • Execute daily outreach to creators via DM, email, and platforms
  • Personalize outreach messaging to increase response and conversion rates
  • Follow up consistently to maximize creator onboarding
  • Negotiate basic deliverables, timelines, and usage rights when needed
  • Maintain organized tracking of outreach status, responses, and onboarding progress
  • Manage day-to-day communication with active creators
  • Coordinate deliverables, deadlines, and content approvals
  • Ensure creators understand briefs, hooks, and conversion-focused angles
  • Collect, organize, and store content for internal use (ads, organic, whitelisting)
  • Assist in briefing creators with clear direction based on winning angles
  • Keep creator database updated and segmented (new, active, top performers)
  • Support campaign launches and ongoing testing initiatives
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