- Develop, implement, and manage strategic email marketing campaigns.
- Create and manage visually appealing email templates using drag-and-drop editors and basic HTML.
- Set up and optimize automated email flows, campaigns, and track links.
- Monitor and manage the company's email inbox and inquiries.
- Analyze key email marketing metrics like open rates, click-through rates, and conversions.
- Conduct A/B testing and provide actionable insights from performance data.
- Manage and maintain the company's customer database and related spreadsheets.
- Utilize project management software like ClickUp to manage tasks and deadlines.