Senior Demand Generation Manager

M
Monte CarloData or SaaS
AmericasFull-TimeSenior
Salary not disclosed
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Job Details

Experience
3-5 years
Required Skills
SalesforceHubSpot

Requirements

  • 3-5 years of B2B demand generation experience
  • Deep, hands-on HubSpot expertise
  • Strong Salesforce fluency
  • Hands-on experience running webinars and virtual events end-to-end
  • Experience using 6sense (or similar)
  • Strong analytical mindset
  • Experience collaborating with SDR and Sales teams
  • Comfortable managing a busy program calendar and multiple workstreams simultaneously

Responsibilities

  • Build, promote, and run Monte Carlo’s webinar and virtual event calendar end-to-end
  • Own and manage the demand generation email calendar
  • Design and execute multi-touch nurture programs in HubSpot that move leads through the funnel
  • Analyze list segments and intent data in 6sense to inform program targeting
  • Build and manage the programs and workflows that facilitate clean lead handoff to Sales and SDRs
  • Own execution of select field marketing programs
  • Own pre- and post-event campaign execution around major tradeshows
  • Own the technical execution behind your programs — building and maintaining HubSpot workflows, campaign set up, nurture builds, UTM tracking, list management, and reporting/analytics
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