Sales Director, Agency New Business
S
StackAdaptProgrammatic Advertising
North America, Eastern, CentralFull-TimeDirector
Salary not disclosed
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Job Details
- Required Skills
- Salesforce
Requirements
- Proven track record of leading teams to hit and exceed 7-figure quotas in a hunter-focused sales environment within digital advertising
- Strong preference for programmatic advertising experience
- Comfort in leading a team that sells directly to independent agency teams through consultative, solution-based selling and strong analytical skills
- Ability to articulate personal sales leadership and hiring philosophy, including success stories of developing and growing talent
- Self-starter mentality with the ability to thrive in a fast-paced, evolving environment focused on building new product offerings
- Experience in developing and implementing go-to-market plans, including defining Ideal Customer Profiles (ICPs) and segmentation frameworks
- Demonstrated expertise across the sales tool technology stack identifying best practices, innovating use cases, and driving execution
- Ability to grasp and communicate complex technical concepts and platform-based knowledge to diverse audiences
- Recent experience and a proven ability to drive sales conversations forward as a player-coach
- Willingness to travel occasionally to meet with clients within their region as needed, and to support your team in client engagements
Responsibilities
- Building, coaching, and managing a team of Account Executives, fostering a performance-driven culture grounded in accountability, collaboration, and development.
- Defining team structure and goals, and ensuring the team is equipped to identify, pitch, and close new platform sales deals with agency media teams, primarily focusing on new customer acquisition.
- Developing and overseeing the execution of outbound sales strategies to engage experienced industry sales professionals within target accounts and drive pipeline generation.
- Guiding your team in building robust pipelines focused on high-potential prospects, leveraging various CRM tools (Salesforce) and ensuring strong coverage ratios and activity benchmarks.
- Collaborating closely with management, product, and solutions teams to articulate client needs, co-create industry-leading agency offerings, and ensure product development aligns with evolving market demands.
- Coaching Account Executives on creating compelling, value-based pitch decks and associated research to effectively close new business with executive-level prospects.
- Maintaining a deep understanding of market trends, competitive threats, and the evolving needs of independent agency clients in digital media, and cascading this knowledge to your team.
- Ensuring seamless post-onboarding hand-offs to dedicated StackAdapt Account Managers to drive continued client success and maximize expansion opportunities.
- Driving operational rigor within your team, including quota setting, accurate forecasting, and optimizing sales processes through data and tools.
- Involving yourself personally as a co-selling resource both leading and supporting sales discussions with prospective clients.
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