Sales Manager, K12 (Strategic and Key Accounts)

USFull-TimeManager
Salary220000 - 240000 USD per year
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Job Details

Experience
5+ years
Required Skills
Salesforce

Requirements

  • 5+ years of direct sales experience within the K12 education market.
  • 2+ years of experience leading a sales team, with a proven track record of managing teams to a collective quota of $5M+ annually.
  • 4+ years of experience selling and/or leading teams to sell into large Enterprise accounts (e.g., school districts with 30,000+ students or complex state-level deals).
  • Proficiency in sales methodologies such as MEDDPICC, Challenger Sale, or similar structured approaches.
  • Exceptional leadership, coaching, and mentoring abilities.
  • Superior verbal and written communication, presentation, and interpersonal skills.
  • Strong analytical skills with the ability to interpret sales data, forecast accurately, and make data-driven decisions.
  • Proficient in using CRM software (e.g., Salesforce).
  • Proficient in using sales enablement tools (e.g., Gong, Salesloft).
  • Understanding of K12 procurement processes, funding cycles, and decision-making structures.
  • Bachelor's degree in Business, Education, or a related field; or equivalent practical experience.
  • Experience selling SaaS solutions into the K12 market (preferred).
  • Proven ability to navigate complex sales cycles with multiple stakeholders (preferred).
  • Familiarity with EdTech industry trends and competitive landscape (preferred).
  • Experience working in a fast-paced, high-growth environment (preferred).

Responsibilities

  • Consistently meet or exceed monthly and quarterly team sales revenue targets.
  • Drive the team to proactively build and maintain a robust sales pipeline, ensuring a minimum of 2.5x pipeline to quota coverage at all times.
  • Conduct regular pipeline reviews and provide in-depth coaching to the team through deal reviews, leveraging methodologies like MEDDPICC and insights from sales enablement tools such as Gong.
  • Deliver precise and reliable monthly and quarterly team sales forecasts.
  • Maintain and champion a positive, "people-first" culture that motivates and empowers the team to perform at their highest capabilities.
  • Continually coach and develop the sales team on advanced sales methodologies, prospecting skills, negotiation tactics, and effective presentation techniques tailored to the K12 market.
  • Consistently manage individual and team performance on a weekly, monthly, and quarterly basis, providing constructive feedback.
  • Coordinate and collaborate effectively with cross-functional leaders and teams (including SDR, CSM, Field Marketing, People/HR, Product, Finance, Enablement, and Operations teams) to support overall sales priorities and functions.
  • Guide reps in developing and executing comprehensive territory plans to maximize market penetration and achieve sales objectives within their assigned territory regions.
  • Actively participate in the recruitment, interviewing, and onboarding of new sales talent to expand and strengthen the team.
  • Serve as a conduit for market and customer feedback to product and marketing teams to inform future product development and go-to-market strategies.
  • Ensure consistent and accurate usage of CRM (e.g., Salesforce) for pipeline management, forecasting, and activity tracking.
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220000 - 240000 USD per year
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