- Build relationships with key decision makers at the district level
- Sell Newsela’s suite of products to bring engaging learning content to school districts in your region
- Employ solution-based selling techniques and solution mapping
- Ensure school board preparation and approval through strong negotiation and closing skills
- Create and maintain an aggressive pipeline
- Build and adjust strategic account plans for key accounts to move each account through the sales cycle
- Manage pipeline creation, pipeline management, and forecasting
- Design lead generation campaigns and manage sales through the entire lifecycle
- Collaborate closely with other departments
- Meet in-person with school and district leaders, presenting solutions, negotiating terms, and securing agreements
- Stay well-versed in your territory’s funding, state initiatives, demographics, and K-12 education landscape
- Represent Newsela in the market as part of a regional sales team
- Exercise discretion and independent judgment on matters of significance, including evaluating customer needs, structuring tailored solutions, negotiating within established guidelines, and influencing revenue and business outcomes