Outreach & Lead Generation Specialist

Philippines, Philippine TimePart-TimeMiddle
Salary not disclosed
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Job Details

Languages
English
Experience
2+ years
Required Skills
SEOCRM

Requirements

  • 2+ years of experience in B2B Outreach & Lead Generation / Sales Development Representative (SDR) function
  • Good English communication skills with the ability to clearly articulate technical decisions
  • 2+ years of experience executing LinkedIn outreach campaigns, including connection requests, follow-ups, and prospect engagement using tools such as LinkedIn Sales Navigator
  • 2+ years of experience in cold email outreach and sequencing, using platforms like Instantly or Lemlist
  • 2+ years of experience in lead sourcing and data scraping, using tools such as Apollo
  • Proven experience in building and optimizing outbound pipelines, including campaign tracking, A/B testing, and conversion optimization
  • 1+ year of experience managing CRM systems and lead tracking workflows

Responsibilities

  • Send up to 400 targeted connection requests per month on LinkedIn
  • Identify and engage decision-makers (HR Directors, Managing Directors, Sales Directors)
  • Execute multi-step follow-up sequences in a personalized tone
  • Send voice note follow-ups to increase engagement
  • Monitor campaign performance and optimize messaging for LinkedIn outreach
  • Build and manage cold and warm email campaigns
  • Source and scrape contact details for target prospects
  • Execute structured 3-touch email sequences
  • Integrate LinkedIn leads into email follow-ups
  • Track and improve response and conversion rates for email campaigns
  • Create and schedule up to 5 LinkedIn posts per week
  • Write content based on provided video materials and themes (Founder story, Emotional intelligence, Cost of a bad hire, Industry insights)
  • Ensure consistent posting across personal and company profiles
  • Assist in deploying lead magnets (e.g., AI-based assessments)
  • Support campaign adjustments based on performance and engagement
  • Support basic SEO improvements
  • Assist with CRM updates and integration with the website
  • Work with outreach and tracking tools to maintain campaign efficiency
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