Virtual Assistant Marketing & Automation Specialist
P
PairedFitness
LATAM based - Remote, Brazil, significant overlap with Pacific Time (PT)Full-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- English
- Required Skills
- WordPressGoogle SheetsCanva
Requirements
- Proven experience with GoHighLevel
- Proven experience with Zapier
- Proven experience with Make
- Familiarity with MindBody
- Familiarity with WordPress
- Familiarity with Monday.com
- Advanced experience using ChatGPT
- Advanced experience using Claude
- Advanced experience using Gemini
- Ability to interpret data and translate it into actionable marketing or operational insights
- Autonomy: A self-starter who can take a high-level goal and execute it with minimal supervision
- Proactive communicator with full professional proficiency in English
Responsibilities
- Build and maintain complex workflows, triggers, and automations within GoHighLevel
- Manage platform integrations (MindBody, GoHighLevel, WordPress, Google Sheets) using Zapier, Make, or APIs
- Perform regular updates and maintenance on our WordPress website, including landing page creation and plugin management
- Utilize AI tools (ChatGPT, Claude, Gemini) to develop chatbots, draft workflow logic, and automate internal documentation
- Build data dashboards and pull weekly reports to support data-driven decision-making
- Create and maintain detailed Standard Operating Procedures (SOPs) for all newly implemented systems
- Execute and monitor email and SMS marketing campaigns within GoHighLevel
- Manage social media scheduling, posting, and community engagement
- Design marketing collateral using Canva and write compelling copy for promotions and organic content
- Monitor lead flow within the CRM to ensure timely follow-ups and pipeline health
- Support local SEO efforts, including Google Business Profile management and review generation
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