Senior Marketing Operations Manager

K
KueskiFinTech
Mexico (remote)Full-TimeSenior
Salary not disclosed
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Job Details

Experience
8+ years
Required Skills
Artificial IntelligenceJira

Requirements

  • 8+ years of experience in marketing operations, business operations, strategy, or a related role within a tech, fintech, or B2C environment.
  • Proven experience owning marketing planning cycles, operating models, and performance frameworks at scale.
  • Strong track record partnering with senior leadership to drive alignment, prioritization, and operational rigor.
  • Hands-on experience with marketing project/workflow management tools (e.g., Jira or similar).
  • Solid understanding of marketing metrics, funnel performance, and investment tradeoffs.
  • Experience evaluating and implementing AI-driven tools and automation workflows in operational contexts.
  • Bachelor’s degree in Business, Marketing, Engineering, or a related field.
  • MBA or equivalent experience is a plus.
  • Strong capability to design, scale, and optimize processes, planning frameworks, and operating rhythms.
  • Analytical & Data-Driven Mindset: Translates complex data into clear insights that inform prioritization and investment decisions.
  • Cross-functional Leadership: Proven ability to partner with senior stakeholders across marketing, product, data, finance, and legal.
  • AI & Automation Orientation: Demonstrates curiosity, judgment, and experience leveraging AI and automation to improve productivity and decision quality.

Responsibilities

  • Translate marketing and company-level priorities into integrated roadmaps, capacity plans, and sequencing across all marketing functions.
  • Ensure alignment between strategic objectives, team priorities, and execution plans, enabling effective tradeoffs and focus.
  • Partner with marketing leadership to support annual planning, quarterly prioritization, and re-forecasting processes.
  • Own and continuously improve marketing operating models, planning cycles, prioritization frameworks, and core operating rituals.
  • Design and optimize cross-functional processes with Product, Data, Finance, and Legal to enable efficient execution and scalability.
  • Define and maintain operational standards, documentation, and governance across marketing initiatives.
  • Establish clear performance frameworks that connect marketing strategy to outcomes through well-defined KPIs, dashboards, and reporting.
  • Provide decision support to marketing leadership by surfacing insights, risks, and tradeoffs related to capacity, performance, and investment.
  • Identify, evaluate, and prioritize AI and automation use cases across marketing workflows.
  • Act as a trusted thought partner to senior marketing leaders, influencing decisions through structured thinking and data-driven insights.
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