Strong experience writing brand and marketing copy across web, email, ads, and product/in-app surfaces Understanding of brand voice, messaging strategy, and narrative Ability to adapt tone and structure to different channels, audiences, and contexts Comfortable explaining thinking and presenting work to stakeholders Enjoyment of collaborating in cross-functional, fast-moving environments Ability to manage multiple projects while maintaining quality and detail Familiarity with maintaining voice and tone guidelines or messaging frameworks Experience working with designers to align words and visuals Familiarity with tools like Figma, Miro, Notion, and AI-assisted writing tools Experience writing or scripting for video Exposure to creative production workflows Familiarity with UX writing or SaaS product copy Experience collaborating with or guiding external creative partners