10 to 15+ years of experience in commercial strategy, revenue strategy, pricing, or GM-adjacent roles within high-growth consumer apps and consumer hardware. Proven ownership of complex pricing and monetization strategy, including MSRP setting, promotions, discounting, bundles, and international price architecture. Strong financial and analytical foundation with hands-on experience building and operating advanced models. Deep experience partnering cross-functionally with Product, Product Marketing, Finance, Sales, Growth, and International teams. Track record of commercializing new products or entering new markets. Exceptional first-principles thinker who can synthesize incomplete data and challenge assumptions. Strong operator mindset: comfortable moving between strategy and day-to-day performance management. Executive-level communication skills with experience creating crisp narratives for senior leadership. Experience in globally scaled businesses preferred.