5–7 years’ experience leading influencer/creator marketing initiatives Demonstrable success on both brand and creator sides Proven track record of executing multi-platform social campaigns Strong understanding of social media ecosystems, creator economies, and FTC regulations Exceptional project-management skills Excellent written and verbal communication Analytical mindset with experience using social analytics dashboards and Google Data Studio Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience) Hands-on expertise driving high-budget campaigns (mid-six to seven-figure ranges) Strong consultative skills