Manager, CRM

5+ years of experience in CRM marketing with a strong emphasis in ecommerce focused Lifecycle Experience leveraging Push and SMS across all CRM tactics Experience managing people Experience working with and running highly personalized CRM programs at scale Ability to make decisions quickly, move to execution expeditiously, monitor progress, and adapt as necessary Strong project management skills Highly data-driven with the ability to design and optimize marketing programs Strong understanding of consumer mindset and consumer empathy Ability to thrive in a fast-paced environment and adapt to changes quickly

Own strategic CRM programs like Lifecycle and Transactionals Build new innovative Lifecycle strategies and evolve current ones Implement strong content strategy with Stylists at the forefront Implement new channels and initiatives Create and share high-level reporting for leadership Optimize planning, development, and execution of marketing initiatives Drive measurable improvements in customer engagement, loyalty, and reactivation Leverage analytics to inform strategy and identify opportunities Build and strengthen cross-organizational relationships