Category & Market Insights Manager (gn)

Completed degree in Business Administration, Market Research, or a similar field Minimum 2 years of experience in Category Management, Insights Management, Market Research, or comparable positions Preferably knowledgeable in market research tools like YouGov and Nielsen Analytical mindset with experience interpreting complex data and translating it into actionable insights Strong communication and presentation skills to convey complex matters understandably Fluent in German and English

Analyze market and category performance (e.g., distribution, rotation, market share, growth drivers) Develop category strategies for internal interfaces Monitor competitor activities, market changes, and relevant trends Derive persuasive retailer arguments from analyses, shopper insights, and market data Collaborate closely with brand organizations, trade marketing, and sales to implement insights Manage end-to-end Category Management projects, including acquisition, analysis, and customer presentations with recommendations on assortment optimization, shelf layout, and promotional/communication measures