Optimize PPC campaigns using KPIs and provide weekly reports Develop and scale cross-channel campaign strategies for Sponsored Products, Brands, and Display Ads Manage all campaign processes, including bid management, budget allocation, keyword research, and targeting optimization Conduct performance analyses and derive recommendations Prepare and present data-based reports and insights to stakeholders Utilize tools like Helium10, PacVue, or Keepa Use Excel for data analysis and complex campaign structures