Currently hold and continue development of key relationships across top agencies and brands Deliver sales lift analyses for CPG clients, advising on campaign performance, recommendations and providing data-driven optimization recommendations. Develop and present audience segmentation insights using loyalty and transactional data to guide CPG brands’ activation strategies Directly manage and cultivate assigned customer lists from prospecting to farm resulting in meeting or exceeding target sales. Collaborate with sales leadership to position the InMarket offering to world class agencies and brands Maintain Salesforce timely and accurately to allow for accurate sales projections.