Content Marketing Manager

4–7 years of content marketing experience in B2B SaaS or a tech startup Proven track record owning both content strategy and content execution Exceptional writing ability with a strong editorial voice and ability to simplify complex concepts Strong understanding of organic distribution across LinkedIn, newsletters, blogs, and communities Ability to turn product insights and GTM knowledge into compelling narratives Familiarity with SEO best practices Comfortable operating in a fast-paced, ambiguous startup environment

Build and own content strategy across blogs, email, social, video, and partner channels. Develop a consistent editorial calendar aligned with product launches, GTM campaigns, events, and SEO goals. Identify and prioritize opportunities for organic growth and category presence. Maintain a strong brand voice across all content formats. Analyze performance metrics to refine strategy and scale what works. Produce high-value content: blog posts, guides, playbooks, customer stories, landing pages, social content, and simple video scripts. Repurpose and atomize content across channels to maximize visibility. Manage social media channels (LinkedIn primary) to grow our brand, community, and engagement. Work with designers, agencies, and freelancers as needed. Create distribution systems (organic social, newsletters, SEO, earned placements). Collaborate with GTM to craft content that supports sales motions, including case studies and product storytelling. Experiment with new formats (short video, carousel posts, templates, etc.) to increase reach.