Manager, Marketing

Posted about 11 hours agoViewed
92880 - 121905 USD per year
Atlanta, GeorgiaFull-TimeHealth Insurance
Company:Oscar Health
Location:Atlanta, Georgia
Languages:English
Seniority level:Manager, 4+ years
Experience:4+ years
Skills:
LeadershipData AnalysisCross-functional Team LeadershipMarketingA/B testing
Requirements:
4+ years of relevant marketing experience 2+ years of experience using data and data analytical capabilities to solve business problems & evaluate effectiveness and potential impact of marketing campaigns 1+ years of experience with marketing measurement including a/b testing, campaign performance, forecasting vs. actuals, statistical significance, optimization and setting up measurable campaigns 2+ years of experience leading complex initiatives from concept to implementation, collaborating with cross functional partners along the way, and getting executive buy in. Marketing experience in member lifecycle, behavior change principle (bonus) Experience using Ai or other automations to maximize effectiveness and efficiency (bonus)
Responsibilities:
Identify, scope, design, execute, measure, and optimize multichannel campaigns. Monitor campaign performance and implement optimizations. Measure marketing campaign impact, create reports, and communicate insights. Design and implement A/B tests, analyze results, and recommend optimizations. Collaborate with cross-functional stakeholders to identify needs. Stay updated on marketing trends and best practices. Ensure compliance with applicable laws and regulations.
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