Proven experience in digital marketing Strong understanding of direct response marketing, lead generation, marketing funnels, marketing automation, email marketing, and marketing design Previous experience in team leadership and management, preferably with remote virtual assistants Excellent written and verbal communication skills Strong analytical and data-driven decision-making abilities Ability to effectively manage multiple projects, prioritize tasks, and meet deadlines Experience with performance monitoring and management tools (e.g., ActivTrak) Strong problem-solving and critical thinking skills A customer-centric mindset