Paid Ads Creative Strategist (Meta, TikTok & Google Search - GCC Markets)

Fluent Arabic (written and spoken) Strong English Direct experience creating ads for UAE or Saudi Arabia Experience in at least two of the following industries: Real estate, Restaurants / F&B, Clinics / aesthetic clinics, Business setup, Hospitality Strong understanding of GCC cultural nuances Proven experience writing Arabic ad scripts Confident presenting ideas on client calls Strong understanding of Meta, TikTok, and Google Search ads Must provide a real portfolio (no theory decks)

Design ad concepts for Meta, TikTok, and Google Search Match creatives to funnel stage, campaign objective, and business model Recommend platform and format based on client goals Create campaign angles, hooks, and offers Write high-converting scripts in Arabic and English Structure ads for short-form performance Build creative variations for testing and scaling Brief designers and video producers with clear direction Ensure creatives follow platform best practices Collaborate with media buyers on testing plans and performance reviews React to metrics like CTR, CPC, CPL, CPA Join client calls to present ideas and push back on misaligned requests Study top-performing UAE and KSA ads Track cultural, seasonal, and platform trends Prepare monthly creative summaries