Marketing Technology ROI Manager

5+ years experience in marketing operations, revenue operations, Martech management, procurement management, or analytics roles with budgeting exposure Experience managing Martech portfolios and/or working with systems such as Marketo, Salesforce, LeanData, ZoomInfo, or similar Strong financial and analytical acumen, including experience with forecasting and ROI analysis Experience building dashboards or reporting methodologies using BI or analytics tools (e.g., Looker, Power BI, Tableau, or similar) is a plus Strong program management skills and experience operationalizing governance frameworks Ability to interpret data and communicate recommendations clearly Demonstrated experience improving operational processes, reducing inefficiency, or optimizing cost structures Strong cross-functional partnership mindset Bachelors in Marketing, Operations, or comparable experience

Manage the budget lifecycle process for the MarTech stack Build measurement frameworks, dashboards, and reporting for Martech ROI Own the creation of documentation for lead management processes Develop and lead a formal governance structure for Martech procurement Partner with Insights & Analytics to define measurable success criteria Create documentation and repeatable processes for evaluating, renewing, and retiring tools Collaborate with product champions to identify optimization opportunities Partner with leadership to ensure marketing systems investment decisions align with business strategy Track and communicate system health, outcome contribution, ROI trends, and investment performance