Director of Demand Generation

Posted 25 days agoViewed
120000 - 150000 USD per year
United StatesFull-TimeB2B SaaS
Company:Switchboard Hiring
Location:United States
Languages:English
Seniority level:Director, 7+ years
Experience:7+ years
Skills:
LeadershipData AnalysisPeople ManagementSalesforceCross-functional Team LeadershipSEOMarketingLead GenerationMentorshipDigital MarketingCRMSaaSA/B testing
Requirements:
7+ years driving B2B SaaS demand generation. Proven track record building pipeline and revenue in fast-growth environments. Experience building and scaling marketing teams that deliver revenue impact. Experience hiring, developing, and leading teams. Deep understanding of direct sales environments. Comfortable analyzing conversion funnels, multi-channel performance, and ROI. Player-coach mentality with high EQ.
Responsibilities:
Build pipeline that converts to revenue. Design and run marketing campaigns (email, webinars, paid ads, ABM) that generate qualified leads. Track campaign ROI. Create annual marketing roadmaps and test new channels and tactics. Hire, mentor, and grow a demand generation team. Ensure leads flow smoothly from first touch to closed deal. Maintain Salesforce and marketing automation systems.
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