Staff Product Manager - Marketing Automation - US (Remote)

7+ years of Product Management experience with demonstrated progression to senior/staff level. Strong background in marketing and/or growth. Experience building marketing, CRM, or advertising products in a B2B SaaS environment. Comfortable working across multiple channels, including paid media, owned channels, and offline tactics. Deep understanding of performance and lifecycle marketing fundamentals. Proven ability to take ambiguous client needs and turn them into clear product strategies, roadmaps, and shipped experiences. Experience designing or overseeing premium UX for non-technical users. Highly data-driven, with experience running experiments, interpreting campaign and product analytics, and using insights to iterate. Excellent cross-functional collaboration skills. Strong written and verbal communication skills.

Own the strategy and roadmap for client marketing & advertising products, spanning digital campaigns, lifecycle marketing, and offline channels. Define end-to-end marketing workflows that help agents and teams plan, launch, and measure campaigns across channels. Partner with Client Marketing leadership to create scalable client programs and “campaign in a box” offerings and turn them into productized experiences. Develop templated campaigns and playbooks that encode marketing best practices. Collaborate with AI/ML teams to enhance AI-powered assistants and creative tools. Build segmentation, targeting, and personalization capabilities. Design intuitive, premium user experiences that reflect our luxury brand. Create clear reporting and insights that tie marketing activity to lead generation, pipeline, and ROI. Evaluate and launch new channels and offerings, including third-party partnerships. Work cross-functionally with CRM and lead management teams to ensure campaign integration. Define and track success metrics across adoption, engagement, campaign performance, and revenue impact. Act as the voice of the client marketer inside the organization.