Staff Product Manager - Marketing Automation - US (Remote)
USFull-TimeSenior
Salary150000 - 190000 USD per year
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Job Details
- Languages
- English
- Experience
- 7+ years
- Required Skills
- AgileArtificial IntelligenceMachine LearningProduct ManagementSCRUMGoogle AnalyticsJiraProduct AnalyticsSEOMarketingLead GenerationDigital MarketingCross-functional collaborationCRM
Requirements
- 7+ years of Product Management experience with demonstrated progression to senior/staff level.
- Strong background in marketing and/or growth.
- Experience building marketing, CRM, or advertising products in a B2B SaaS environment.
- Comfortable working across multiple channels, including paid media, owned channels, and offline tactics.
- Deep understanding of performance and lifecycle marketing fundamentals.
- Proven ability to take ambiguous client needs and turn them into clear product strategies, roadmaps, and shipped experiences.
- Experience designing or overseeing premium UX for non-technical users.
- Highly data-driven, with experience running experiments, interpreting campaign and product analytics, and using insights to iterate.
- Excellent cross-functional collaboration skills.
- Strong written and verbal communication skills.
Responsibilities
- Own the strategy and roadmap for client marketing & advertising products, spanning digital campaigns, lifecycle marketing, and offline channels.
- Define end-to-end marketing workflows that help agents and teams plan, launch, and measure campaigns across channels.
- Partner with Client Marketing leadership to create scalable client programs and “campaign in a box” offerings and turn them into productized experiences.
- Develop templated campaigns and playbooks that encode marketing best practices.
- Collaborate with AI/ML teams to enhance AI-powered assistants and creative tools.
- Build segmentation, targeting, and personalization capabilities.
- Design intuitive, premium user experiences that reflect our luxury brand.
- Create clear reporting and insights that tie marketing activity to lead generation, pipeline, and ROI.
- Evaluate and launch new channels and offerings, including third-party partnerships.
- Work cross-functionally with CRM and lead management teams to ensure campaign integration.
- Define and track success metrics across adoption, engagement, campaign performance, and revenue impact.
- Act as the voice of the client marketer inside the organization.
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