Lead territory design, quota setting, comp, and capacity planning across regions. Own quarterly and annual revenue planning and forecasting, improving accuracy. Define and operationalize KPIs across the funnel (CAC, LTV, churn, NRN, win rates, sales velocity). Architect and scale end-to-end revenue processes from lead to renewal. Build and run deal desk governance, pipeline hygiene, and forecast rigor. Partner with Finance on multi-currency billing, revenue recognition, and collections. Own CRM architecture (HubSpot) and integrated GTM stack. Build robust reporting, attribution, and analytics using SQL and BI tools. Drive automation to reduce admin overhead and increase rep productivity. Lead Sales Enablement: playbooks, onboarding, territory rollouts, and coaching. Translate product/compliance/engineering constraints into executable GTM plans.