Gather insights from sales teams, prospects, and customers to identify enablement needs. Create and maintain sales assets including playbooks, pitch decks, and competitive insights. Build and manage a centralized content hub/library. Align messaging, positioning, and resources to the buyer journey and sales strategy. Develop and deliver training across core selling stages. Facilitate multiple learning formats like 1:1 coaching and virtual workshops. Drive an enablement cycle from creation to coaching and selling. Review sales calls and data to identify skill gaps and improvement opportunities. Build and execute individualized development plans and coaching sessions. Capture and share top-performer best practices. Lead enablement initiatives such as new product launches. Own and enhance onboarding programs for new sales hires. Support culture-building events. Partner with Product, Marketing, and Customer Success teams. Analyze sales activity and performance metrics to identify gaps and opportunities. Build scorecards to measure sales effectiveness and productivity. Map detailed buyer journeys and create tailored enablement kits. Continuously test, measure, iterate, and improve enablement programs.