Lead Designer - Digital UI/UX (Subscription)

Proven ability to design clean, modern, intuitive interfaces for subscription-based SaaS products. Deep experience designing and optimizing onboarding funnels, trial experiences, subscription checkout flows, and retention UX. Strong understanding of growth loops, activation metrics, user engagement signals, and KPI impact. Demonstrated experience with analytics platforms (e.g., GA, Amplitude, Mixpanel, Heap) and A/B testing tools. Excellent visual design fundamentals and mastery of Figma. Ability to communicate design decisions clearly and persuasively. Experience in service design, customer journey mapping, or lifecycle-focused UX. Basic fluency in front-end technologies (HTML/CSS/JavaScript). Strong understanding of content-driven product design. Bachelor’s degree in Graphic Design, Interaction Design, Human-Computer Interaction, or equivalent work experience. 5-7+ years of overall experience, with 5+ years in product/UI/UX design within SaaS or subscription-based products.

Define and champion a user-centric design philosophy for SaaS and subscription products. Design onboarding funnels, activation flows, dashboards, and in-app moments to drive subscription metrics. Create wireframes, prototypes, and high-fidelity designs. Iterate rapidly using qualitative and quantitative insights, A/B testing, and user research. Partner with product management to define user problems and solutions. Collaborate with engineering on design feasibility, accessibility, and implementation. Work with analytics and growth teams to measure funnel performance and identify friction points.