Sr. Growth Manager- Paid Social
Company:Freedom Laser Therapy, Inc.
Location:United States
Languages:English
Seniority level:Manager
Skills:
Data AnalysisShopifyGoogle AnalyticsMarketingA/B testing
Requirements:
Scaled Meta to $1M+/month profitably Data-obsessed, relying on MTA/MMMs, Looker, GA Ability to triangulate performance across attribution models and lookback windows Proficient in PEAR: Plan, Execute, Analyze, React Thoughtful, methodical, and proactive problem solver Takes initiative and owns outcomes Thrives in ambiguity and moves with speed Communicates with clarity, transparency, and no ego Understands the 'always on' nature of growth marketing
Responsibilities:
Manage Meta strategy, execution, and performance at scale ($1M+/month) Develop and execute creative testing strategies Optimize ad account structure, audience segmentation, and landing page testing Adjust budgets and pacing across Meta and supporting paid social platforms (TikTok, Pinterest, X, Reddit) Analyze performance using MTA/MMM, NC ROAS, CAC, contribution margin, and MER Collaborate with creative, CRO, and product teams Test and scale new paid social platforms Provide weekly performance reporting Develop strategic testing roadmaps
