Marketing Operations and Events Specialist

3–5+ years in Marketing Operations, RevOps, GTM Operations, Demand Gen, or a similar execution-focused marketing role Proficiency with HubSpot workflows, automations, lists, and lifecycle management Familiarity with modern marketing tools (Intercom, Mixpanel, GA4, ZoomInfo, SmartReach, paid ad platforms) Experience planning or executing tradeshows, field events, or B2B events Strong project management skills High attention to detail, comfort with documentation, and a process-driven approach Ability to balance hands-on execution with cross-functional coordination Experience in SaaS or high-growth startups (Nice-to-Have) Exposure to enterprise GTM motions, direct mail, or multi-channel outreach workflows (Nice-to-Have) Ability to support basic integration troubleshooting or light technical implementations (Nice-to-Have) Experience supporting paid acquisition programs or working alongside performance marketers (Nice-to-Have) Understanding of contractor, construction, or home-service industries (Nice-to-Have)

Own end-to-end logistics and execution for trade-shows Manage booth contracts, travel, shipments, vendor relationships, and staffing Oversee pre- and post-show marketing activities and lead handoff Plan and execute micro-events for priority audiences Maintain and improve marketing operations across tools like HubSpot, Intercom, Mixpanel, GA4, ZoomInfo Support light technical operations and integration troubleshooting Assist in building, launching, and QA’ing paid campaigns Manage ad trafficking tasks Support onboarding and maintaining tools within the enterprise GTM ecosystem Support execution of direct mail programs Help maintain ESP domain health and email infrastructure integrity Contribute to enterprise reporting