Growth Marketing Manager

5+ years of experience in SEO, technical marketing, and digital user experience Comfortable using HTML, CSS, and JavaScript Experience with GA4, Google Tag Manager, PowerBI, Hotjar, or similar tools Understanding of UX/UI principles and how to design intuitive, high-converting digital experiences Ability to diagnose website issues, optimize performance, and improve conversion pathways Ability to work across teams, bridging the gap between marketing, developers, and content creators Bachelor’s degree in Marketing or a similar field

Own and execute SEO strategy (technical SEO, on-page optimizations, structured data, page speed improvements) Conduct site audits and provide recommendations to enhance organic search rankings and user engagement Implement A/B testing and UX improvements to optimize conversion rates and reduce friction Collaborate with developers and designers to modify and optimize the digital user experience Track, analyze, and improve website performance metrics Manage and improve tracking pixels, tags, and analytics Oversee schema markup, metadata optimization, and internal linking strategies Build dashboards and reports to track SEO performance, website engagement, and conversion rates Develop strategies to improve our customer acquisition funnel Work with cross-functional teams to drive data-backed marketing strategies Partner with content, creative, and paid media teams to align digital marketing initiatives Stay ahead of emerging trends in search, web performance, and digital UX Ensure all digital experiences are optimized for both search engines and real users Turn participant feedback into actionable improvements