Director of Growth Marketing

Posted about 2 months agoViewed
United StatesFull-TimeB2B SaaS
Company:Ottimate
Location:United States
Languages:English
Seniority level:Director, +10 years
Experience:+10 years
Skills:
LeadershipData AnalysisGoogle AnalyticsJiraCross-functional Team LeadershipStrategySEOMarketingDigital MarketingSaaSA/B testingAccount ManagementCRM
Requirements:
+10 years of experience Track record of scaling performance marketing across high-growth businesses High level of comfort in achieving financial targets by translating strategic goals into actionable team objectives Innovative thinker Highly fluent in martech with a strong passion for staying ahead of emerging trends Expertise to integrate complex, multi-platform systems seamlessly B2B SaaS experience, especially within a high growth start-up environment
Responsibilities:
Lead ABM strategy execution across multiple channels. Define, segment, and prioritize high-potential accounts. Drive brand awareness campaigns within ICP. Ensure sales team has necessary information for prospecting. Own presence at physical and virtual events. Establish KPIs to track ABM campaign performance and deliver regular reports. Leverage marketing automation, CRM, and ABM platforms. Lead and develop a team of marketing professionals. Be involved in execution, including writing copy and attending events.
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