7+ years of experience in digital or performance design Proven track record of designing, testing, and scaling high volume of ROI-positive ad creative Expert-level proficiency in Photoshop, Figma, and After Effects (or equivalent motion tools) Skilled in video editing (Premiere Pro or Final Cut) and adapting content across aspect ratios and formats Strong understanding of creative testing and how audience insights inform performance Experience with A/B testing, advertising platform management, and performance analytics tools Comfortable diving into data and using insights to guide creative decisions Experience using AI tools to support concepting, iteration, and creative development Strong attention to detail across color, typography, animation timing, and composition Research-driven mindset, continuously benchmarking and analyzing competitor/industry creative Strong communicator and collaborator who thrives in a fast-moving, cross-functional team environment Self-starter with a positive attitude, open to feedback