Applyπ United States
π DTC Brands
- 3-6+ years of experience in copywriting for DTC brands.
- Strong understanding of direct response marketing and conversion copywriting principles.
- Experience in writing for performance-driven campaigns, including paid social and search.
- Ability to write quickly, iterate based on data, and adapt to different tones/voices as needed.
- Familiarity with A/B testing and performance metrics to refine messaging.
- A passion for storytelling, creativity, and digital marketing.
- Strong research skills to uncover audience insights and craft compelling messaging.
- Ability to thrive in a fast-paced, iterative environment and take feedback constructively.
- Write hooks and short-form ad copy for paid social (Facebook, Instagram, TikTok, YouTube, etc.), focusing on engagement and conversions.
- Develop high-converting ad copy for Google Ads, Bing, and other PPC platforms, including headlines, descriptions, and extensions.
- Script audio ads for podcasts and satellite radio (SiriusXM) to drive listener engagement.
- Assist in writing scripts for UGC (user-generated content) and influencer campaigns, ensuring authenticity and brand alignment.
- Collaborate with designers and media buyers to create high-performing ad creatives.
- Optimize New Customer Acquisition landing page copy to increase conversions
- Manage, organize and utilize testimonials across all paid performance media.
- A/B test ad variations to determine top-performing copy and iterate based on performance data.
- Research customer pain points, competitor messaging, and industry trends to inform ad strategy.
- Maintain brand voice and consistency across all paid media and performance marketing assets.
Data AnalysisFrontend DevelopmentUser Experience DesignGoogle AnalyticsAPI testingContent creationContent managementCommunication SkillsAnalytical SkillsCustomer serviceSEORESTful APIsWritingMarket ResearchDigital MarketingResearch skillsCRMCustomer SuccessA/B testing
Posted 12 days ago
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