Sr. Product Marketing Manager

7+ years of experience in product marketing or related disciplines (e.g., product management, content marketing, or sales/solutions engineering). Proven expertise in developing product positioning, messaging, and go-to-market strategies that drive measurable business results. Experience in the Media, Martech, or Adtech industries strongly preferred. Exceptional cross-functional collaborator with the ability to influence stakeholders at all levels. Strategic thinker with a bias for action and adaptability in a fast-moving environment. Outstanding written and verbal communicator, skilled at simplifying complex ideas. Fast learner with the ability to quickly grasp new industries, technologies, and customer dynamics. Bachelor’s degree required; advanced degree or strong academic record preferred.

Develop and refine product positioning, messaging, and content that drive go-to-market success. Lead and support product launches, ensuring clear KPIs, measurement, and optimization for impact. Create compelling, visually engaging content that connects product value to business outcomes. Partner with sales to develop materials that accelerate pipeline growth and improve win rates. Monitor industry trends and the competitive landscape to inform differentiated sales and marketing strategies. Collaborate with corporate marketing and demand generation to weave product value propositions into broader brand and campaign narratives. Work closely with customer-facing teams to capture the voice of the customer and maintain accurate personas and messaging frameworks.