5+ years relevant experience, preferably at an advertising agency or creative shop Expertise and/or formal education in creative writing and processes of ideation, creation and production Experience and expertise in creative concepting, storytelling, and humor Experience working across various media placements, including video, digital, physical and social platforms A strong portfolio demonstrating their passion for the creative craft through effective marketing campaigns Knowledge and experience in the tech, finance, blockchain or web3 spaces is desired but not necessary for strong, versatile writers and quick learners Writes punchy, killer copy Can double-wield humor and wit Can write a creative manifesto to serve as the heart of a campaign Can really understand a target audience and write for them Can riff and thrive in live brainstorming sessions to find great ideas Can speak fluently to communities like WallStreetBets / crypto degen when needed Has experience using a range of AI tools Understands textual, video, digital, physical and social media in all of their many forms Has brought to market full-funnel campaigns that drove measurable results Is passionate about creative work and sweats the details Is driven by curiosity and pursuing new ways to engage Is a lifelong learner, always honing their craft, pushing for excellence Is eager to participate beyond their role with a can-do attitude Gets excited about web-based and technology experiences Works well in a fast-paced, agile environment Is a motivated self-starter who communicates clearly and effectively Thrives within a cross-discipline team in a remote-first environment