Field Marketing Manager - Nordics & Benelux

3+ years of experience in B2B field or regional marketing, ideally in the tech sector Strong understanding of the AI/ML ecosystem and user personas (Founders, CTOs, ML engineers, data scientists, AI researchers) Demonstrated success organizing field programs combining digital, in-person, and partner-led elements Highly collaborative with strong communication skills Ability to work cross-functionally with technical and commercial teams

Design and run multi-channel campaigns (PR, digital, SMM, website, blog, events, testimonials, co-marketing, memberships) Align with regional sales and partner teams on go-to-market strategies Lead ABM marketing campaigns for regional AMs Plan and execute events (conferences, meetups, workshops, hackathons, webinars, briefings) Engage with AI user communities, developer groups, and influencers Track field marketing funnel, focusing on lead quality and revenue Collect market insights on product positioning, sales practices, competition, and trends Tailor global messaging for local audiences Create regional funnel dashboards, track marketing efforts via HubSpot, coordinate budgets and metrics