Senior Media Buyer

4+ years of experience running paid campaigns on Google and Meta Deep understanding of performance metrics, attribution, and optimization Skilled in GA4, Looker Studio, and Excel/Sheets for data analysis Comfortable managing $25K–$50K monthly ad spend Clear communicator with strong attention to detail Organized, analytical, and proactive about testing and iteration

Build, launch, and optimize campaigns on Google Ads and Meta Ads Manager Manage pacing, budgets, and performance to hit ROI and CPA targets Partner with creatives to test new ad formats, audiences, and copy angles Track results through GA4, Meta Business Suite, and Looker Studio Analyze performance data to identify trends and scale what's working Maintain accurate conversion tracking and reporting systems Align strategies with account managers and creative teams Share campaign insights and actionable recommendations Document experiments and optimization learnings