Director, Strategic Consulting
Company:
Location:United States
Languages:English
Seniority level:Director, 10+ years
Experience:10+ years
Skills:
LeadershipProject ManagementBusiness AnalysisData AnalysisGoogle AnalyticsCross-functional Team LeadershipTableauStrategyCommunication SkillsAnalytical SkillsMicrosoft ExcelProblem SolvingCustomer servicePresentation skillsWritten communicationRelationship buildingCritical thinkingMarket ResearchMarketingStakeholder managementDigital MarketingCRM
Requirements:
Proven experience in the design, implementation, and evolution of loyalty programs (B2C or enterprise/B2B). Experience across at least two verticals (e.g., financial services, travel, entertainment, telecom, B2B services). Deep understanding of loyalty and/or marketing best practices (rewards, liability management, CRM, digital marketing, CX, personalization, omni-channel communication, lifecycle campaign activation). Ability to become a trusted advisor to clients through soft skills and strategic recommendations. Demonstrated experience in loyalty/engagement or CRM consulting (B2C and/or B2B). Bachelor's degree required. 10+ years of experience in marketing, loyalty, customer engagement, or consulting.
Responsibilities:
Design, evolve, and optimize loyalty, retention, or engagement programs. Lead strategic client roadmaps and provide actionable recommendations. Synthesize research and data analysis into insights for clients. Create briefs and playbooks for execution of CX, marketing, technology, and data delivery. Develop hypothesis-based learning agendas for test-and-learn activities. Communicate fact-based points of view to stakeholders. Monitor and apply market research, industry trends, and best practices. Publish internal and external POVs, case studies, and frameworks. Oversee scope and deliverables for multiple projects, ensuring on-time and on-budget delivery.
