PPC Specialist
Company:CrewBloom
Location:Philippines, India, Pakistan, South Africa
Languages:English
Seniority level:Senior, Proven experience
Experience:Proven experience
Skills:
Data AnalysisGoogle AnalyticsSEOA/B testing
Requirements:
Proven experience in SEO and PPC campaign management. In-depth knowledge of SEO best practices, SEM, search engine algorithms, and ranking factors. Proficiency in Google Ads, Bing Ads, Google Analytics. Strong analytical skills. Excellent communication and collaboration skills. Minimum 15mbps main internet and 10mbps backup. Desktop/laptop with i5 processor (8 GB RAM main) or i3 processor (backup). Webcam. Noise-canceling USB Headset. Quiet, Dedicated Home Office. Smartphone.
Responsibilities:
Conduct keyword research for organic traffic growth. Develop and execute on-page and off-page SEO strategies. Optimize website content, meta tags, and structure. Monitor and analyze website performance using Google Analytics and Search Console. Create and manage PPC campaigns across Google Ads, Bing Ads, and social media. Monitor and adjust bids, budgets, and targeting for PPC campaigns. Perform A/B testing and analyze campaign performance data. Collaborate to optimize landing pages and website elements for conversion. Implement A/B and multivariate testing for conversion rate improvement. Conduct competitive analysis and market research.
