User Acquisition Creative Strategist
Company:
Location:Santa Monica, CA; Nairobi, Kenya; Mexico City, Mexico; Manila, the Philippines; Bangalore, India
Languages:English
Seniority level:Senior, 5+ years
Experience:5+ years
Skills:
Project ManagementData AnalysisProject CoordinationGoogle AnalyticsJiraContent creationSEOCommunication SkillsAnalytical SkillsPresentation skillsData visualizationMarketingDigital MarketingA/B testingReportingCross-functional collaborationMarket ResearchCreativityStrategic thinking
Requirements:
5+ years of experience in a creative strategy role, preferably in an agency or in-house marketing team. Proven track record of developing and executing creatives that tie to successful performance marketing results. Strong understanding of marketing principles, brand strategy, and consumer behavior. Excellent communication, presentation, and interpersonal skills. Proficiency in creative research tools, project management tools (e.g. Jira) and marketing analytics platforms (e.g. Google Analytics, Adjust, Looker, Excel).
Responsibilities:
Research and pitch creative concepts, select vendors, and refine concepts with artists. Brief creatives to internal artists and vendors, managing feedback and delivery. Collaborate on testing schedules and campaign structures for creative success. Deliver creative reporting with Data Analysts and translate metrics into actionable insights. Analyze market trends, competitor strategies, and consumer insights for creative opportunities. Support creative production in several countries and show interest in global customer insights.
