Senior Social Media Manager (Remote - US)

View full description

Requirements:

• 6+ years of social media experience in B2B SaaS, ideally within the cybersecurity or threat intelligence space.
• Proven ability to simplify complex technical topics into platform-native content, especially short-form video.
• Deep understanding of the B2B sales cycle and how social media supports buyer decision-making.
• Strong written communication skills with an eye for tone, clarity, and brand alignment.
• Experience with data-driven social strategies and using performance metrics to iterate and improve.
• Familiarity with compliance topics in security (GDPR, CCPA, HIPAA) and tools like Salesforce, Marketo, or HubSpot.

Responsibilities:

• Design and execute a strategic social media plan aligned with business goals and market positioning.
• Create engaging content that translates technical insights, product updates, and thought leadership into clear, compelling messages.
• Manage and grow presence across LinkedIn, Twitter, YouTube, and other relevant B2B platforms.
• Use analytics to assess campaign performance, optimize engagement, and report on key metrics.
• Stay ahead of industry trends and competitive activity to refine positioning and content strategy.
• Identify and leverage opportunities to position internal experts in key industry conversations.
• Utilize AI tools to enhance content efficiency and creativity, with strategic human oversight.