Manager, SEM (Remote)
100000 - 120000 USD per year
Company:
Location:United States, EST, PST
Languages:English
Seniority level:Manager, 5+ years
Experience:5+ years
Skills:
LeadershipProject ManagementData AnalysisPeople ManagementGoogle AnalyticsSEOAccount ManagementMarketingDigital Marketing
Requirements:
5+ years of experience in PPC/SEM on Google and Microsoft ads At least 2 years of line management experience Proficiency in managing large-scale PPC accounts Experience with website analysis using analytics tools (e.g., Google Analytics) Experience using external competitive research tools (e.g., SEM Rush) Proven experience using smart bidding strategies Enjoy working in a team environment
Responsibilities:
Accountable for achieving channel performance targets Explain performance variances to leadership Direct team on optimal tactics for commercial priorities Define and implement short-term and longer-term strategies Develop a testing roadmap with the team Stay updated on search engine and PPC industry trends Utilize data-driven analysis for performance optimizations Review monthly account audits with the team Generate innovative ideas to improve best practices Build relationships with Business Development
