GroundTruth

A bit about us GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real busines...

Private Company
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Open Positions12

Remote (USA)Full-TimeAdvertising TechnologyPosted
  • Prioritize and complete request for proposals (RFPs) within designated pods
  • Analyze past campaign performance to provide thoughtful media recommendations that will deliver against client KPIs
  • Utilize campaign data analytics and insights to assist the Account Manager with creating post-sale recommendations and optimization opportunities
  • Develop a sophisticated understanding of GroundTruth product and capabilities, translating knowledge into media plans
  • Execute procedures for setting up and launching campaigns, including scheduling creative, managing revisions, and ensuring delivery
  • Aggregate research and reporting data throughout client engagements
Project ManagementSalesforceMicrosoft Excel+3 more
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About GroundTruth

A bit about us GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results. We use observed real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens, measure how consumers respond, and uncover unique insights to help optimize ongoing and future marketing efforts. With this focus on media, measurement, and insights, we provide marketers with tools to deliver media campaigns that drive measurable impact, such as in-store visits, sales, and more. Learn more at groundtruth.com. We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work in 2021, 2022, 2023 & 2025! Learn more about the perks of joining our team here.

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