Marketing Operations Manager
New
R
RainforestEmbedded payments
Location: United States; Workplace: Remote, Preference for candidates in the Eastern time zoneFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3+ years of hands-on experience in marketing operations, GTM operations, GTM engineering, or revenue operations at a B2B company
- Required Skills
- SalesforceHubSpot
Requirements
- Have 3+ years of hands-on experience in marketing operations, GTM operations, GTM engineering, or revenue operations at a B2B company.
- Have hands-on experience building in a CRM, ideally HubSpot; Salesforce experience also translates well.
- Have experience with data orchestration and enrichment tools, ideally Clay.
- Have experience with email sequencing tools, ideally Apollo.
- Have built practical workflows with AI tools.
- Understand B2B account-based marketing, including funnel stages, account tiering, buying committees, intent signals, and relevant metrics.
- Be able to connect tools, data, and people into scalable systems.
- Be fluent in structuring data and identifying meaningful insights.
- Be proactive and outcome-oriented, able to identify and fix problems independently.
- Be comfortable working independently on a team with few standing meetings.
- Experience in vertical software or fintech is a plus, but not required.
Responsibilities
- Own account scoring, research, and tiering across a target market of vertical software companies.
- Build and maintain AI research agents to assess fit, map buying committees, and estimate account value.
- Ingest first- and third-party signals and turn them into an account prioritization model.
- Measure target-account coverage and identify accounts that have not been reached.
- Maintain HubSpot as a clean, trusted system of record, including deduplication and account ownership.
- Own the GTM technology stack, including HubSpot, Clay, and Apollo.
- Set up campaign tracking to measure marketing efforts and support ongoing improvement.
- Build reporting that leadership regularly uses and trusts.
- Document systems and improve them through iteration.
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