Senior Partner Marketing Manager, Nationals
New
H
Horizon3Cybersecurity SaaS
US, RemoteFull-TimeManager
SalaryBase salary range $145,000-$185,000 annually
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Job Details
- Experience
- 5+ years of dedicated partner/channel marketing experience in enterprise cybersecurity or high-growth SaaS.
- Required Skills
- SalesforceSaaS
Requirements
- Have 5+ years of dedicated partner or channel marketing experience in enterprise cybersecurity or high-growth SaaS.
- Have directly managed marketing programs and relationships with major national partners, specifically WWT, SHI, CDW, GuidePoint, Optiv, or Insight.
- Have experience partnering with enterprise sales leadership and National Partner Business Managers on joint revenue strategies.
- Demonstrate ability to navigate complex partner organizations, build internal alignment, and secure partner commitment.
- Show a track record of converting joint co-marketing initiatives into pipeline and revenue growth.
- Have experience administering MDF programs, managing partner marketing budgets, and reporting impact in Salesforce.
- Have experience with CRM platforms, including Salesforce.
- Have experience with PRM platforms, including Unifyr.
- Have experience with marketing automation tools and virtual event platforms, including Zillow.
- Be able to travel up to 30% for field programs, key industry events, sales team engagement, and internal offsites.
Responsibilities
- Co-author and execute annual and quarterly go-to-market plans with sales leadership and National Partner Business Managers for key national partners.
- Build multi-quarter marketing programs aligned with national partner priorities and company growth targets.
- Oversee the national partner marketing budget and Market Development Funds, allocating resources across national accounts.
- Track and report partner-sourced and partner-influenced pipeline and campaign ROI in Salesforce.
- Build and launch multichannel joint campaigns across events, digital, social, PR, and account-based marketing.
- Create repeatable campaign-in-a-box frameworks, partner kits, and sales enablement assets for regional field teams.
- Develop sales incentives, SPIFFs, and promotional campaigns to motivate partner representatives and accelerate deal registrations.
- Cultivate relationships with national partner marketing counterparts and maintain regular engagement.
- Design partner enablement campaigns and workshops for partner sales representatives and engineers.
- Develop competitive battlecards, customer-facing one-pagers, and program collateral.
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