Sales Development Enablement Program Manager
H
HightouchB2B SaaS
Remote (North America)Full-TimeManager
SalaryComp: On Target Earnings $140K – $180K • Offers Equity
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Job Details
- Experience
- 5+ years of relevant experience
- Required Skills
- A/B testing
Requirements
- Have 5+ years of relevant experience in Enablement, GTM Program Management, Sales Operations, or RevOps.
- Bring firsthand experience as an SDR or SDR team lead.
- Understand the top-of-funnel motion, including how targeting, activity, messaging, qualification, and conversion generate pipeline.
- Be fluent in SDR funnel metrics and able to diagnose root causes and recommend priorities.
- Have a track record of translating performance insights into programs or process changes with measurable business outcomes.
- Have experience building and scaling onboarding, ramp, ongoing development, or sales process improvement programs.
- Be able to influence SDR leaders and frontline managers, drive adoption across teams, and challenge assumptions with data.
- Have strong program management skills to prioritize initiatives, align stakeholders, and drive execution through measurable results.
- Be able to build structure where little exists, make decisions with imperfect data, and adjust quickly.
- B2B SaaS experience, ideally selling to data, marketing, or analytics buyers, is a bonus.
- Experience with sales engagement and dialing tools such as Nooks, Outreach, or Salesloft, and with Gong, is a bonus.
- Exposure to MEDDPICC or a similar qualification framework is a bonus.
- Experience building or scaling an SDR program through rapid headcount growth is a bonus.
- Experience running experiments such as A/B tests on sequences, messaging, or targeting and rigorously interpreting results is a bonus.
Responsibilities
- Own SDR enablement strategy and performance, with accountability for improving ramp, conversion, and pipeline outcomes.
- Analyze funnel and cohort performance to diagnose root causes, identify performance gaps, and prioritize interventions.
- Own the SDR enablement roadmap and calendar, aligning programs with business priorities and performance gaps.
- Design and manage development programs that accelerate productivity and improve rep effectiveness.
- Establish qualification and SDR-to-AE handoff standards with sales leadership.
- Partner with RevOps and GTM stakeholders to improve SDR processes, workflows, data quality, and tool adoption.
- Define program success metrics and measure impact across cohorts to optimize or sunset initiatives.
- Lead cohort reviews, performance readouts, and quarterly retrospectives with SDR leadership.
- Advise SDR leadership and frontline managers with data-backed recommendations and drive adoption of improvements.
- Build foundational infrastructure, processes, and repeatable programs to scale SDR enablement.
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